Augmenting global trade with Agentic AI.
About Us
Building the AI Operating System for B2B trade. Making cross border sourcing trusted, simple, and scalable.
We are on a mission to democratise global trade by automating the complexities of discovery, verification, and contracting using autonomous AI squads.
Global Foundation
Scandinavian Design.
Global Scale.
Headquartered in Stockholm, Sweden, with a dedicated development center in India. We combine Scandinavian design principles with deep expertise in international trade and AI technology.
Corporate Registry
Company Information
The SUCH Simple product and website are owned and operated by Nytan AB.
Registered Company
NYTAN AB
Registration & VAT
Organisation number: 559537-6756
VAT Number: SE559537675601
Registered Address
Flygarevägen 15 19149 Sollentuna Stockholm, Sweden
Support Contact
Leadership
Meet the Founders
Nitin Rawat
Co-Founder, Strategy & Growth
20+ years of experience in commercial & product leadership with a passion for customers, innovation, and growth. Driving the vision for the world's first AI trade operating system.
Tanu Mittal
Co-Founder, Product & Customer
Customer-centric product leader with 20+ years in software and 10+ years in mobile and web product management. Focused on building human centric AI experiences for global partners.
Trust & Clarity
Verification is our baseline. We build trust through honest communication and AI-powered auditing.
Global Access
Removing geographical barriers to create equal opportunities for businesses worldwide.
Safe Settlements
Straightforward trade financing and secure escrow options that reduce risk and boost growth.